Privacy Policy

Privacy Policy of Magical Essence

Effective Date: 02/01/2023

Overview

At Magical Essence, we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit or make a purchase from our website https://www.magical-essence.com/ (the "Site").

Contact Information

Should you have any questions about this policy or our privacy practices, please contact us:

Collection and Use of Personal Information

1. Information We Collect:

  • Device Information

    • Purpose: To optimize your experience on our Site and conduct analytics.
    • Collected via: Cookies, log files, web beacons.
    • Details: Browser version, IP address, time zone, cookie data, site interaction.

  • Order Information

    • Purpose: To fulfill orders, process payments, arrange shipping, and provide customer service.
    • Collected from: Directly from you during the checkout process.
    • Details: Name, billing and shipping addresses, payment details (including credit card numbers), email address, phone number.

  • Customer Support Information

    • Purpose: To offer customer support and handle inquiries.
    • Collected from: Directly from you during interactions with our support team.
    • Details: Name, contact details, and the nature of your request or issue.

2. Sharing Your Information:

We share your personal information with our service providers, including Shopify, to facilitate services such as website hosting, data analysis, payment processing, order fulfillment, and customer service. We only share information necessary to provide these services.

3. Behavioral Advertising:

We use your information to serve targeted advertisements likely to be of interest to you. Tools like Google Analytics help us understand your preferences based on your site activity, which informs the personalized ads we display.

Legal Basis for Processing (For EEA Residents):

We process your information under the following lawful bases:

  • Your consent.
  • The performance of a contract.
  • Compliance with legal obligations.
  • Your vital interests.
  • Public interest tasks or legitimate interests.

Retention of Personal Information

Your personal information is retained as long as necessary to fulfill the purposes outlined in this policy unless a longer retention period is required or permitted by law.

Rights and Choices

You have rights over your personal information, including access, correction, deletion, and the right to object to or limit certain processing. To exercise these rights, please contact us at the details above.

Children’s Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe your child has provided us with personal information, please contact us for assistance in removing that information.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices. We encourage you to review this page frequently to stay informed about how we are protecting your information.

Selling Personal Information

We do not sell personal information as defined by the California Consumer Privacy Act (CCPA).

For additional information or to make a complaint, please contact us using the information provided above.